New Formula Shampure Shampoo & Conditioner shampure™ nurturing shampooCalming shampure™ aroma with 25 pure flower and plant essences - including certified organic lavender, petitgrain and ylang ylang. shampure™ nurturing conditionerCalming shampure™ aroma with 25 pure flower and plant essences - including certified organic lavender, petitgrain and ylang ylang. Available now at Casal Aveda Institute. Posted on January 2, 2019 by Julie Hill and filed under promos.